We are applying for the European Commission Marie Curie career integration grants. We’ll apply with the research projects as follows: Business model innovation >> Corporate social responsibility >> Creative class >> Design driven innovation >> Design research >> Sustainable cities >> If you would like to be part of the research projects, find out more at our Career section.
Theodore Levit was born in Germany. He published his famous article Marketing Myopia in 1960. Still more than valid today in 2011. What business’ are railroads in? In a railroad business? No. In a transportation business. It is very important to define your business correctly. Otherwise other will take your customer away. I guess because railroads do not understand that in full degree they are more often than not in trouble. And this claim is still valid no matter what […]
Categories: Blog, Business development, Business strategy, Design driven innovation, Design management consultancy, Innovation lab • Tags: annual report, article reviews, corporate publishing, digital publishing, publishing, Theodore Levit
(Design) Strategy of a non-profit organization While representing my company Vizuarna in the New York, USA, I attended a very interesting round table in the organization of the Art Directors Club on Tuesday, May 11th. The sponsor of the evening was Adobe, who is just launching its brand new CS5. So now everything is in 5’s. But to me especially interesting guest was, Ms. Emily Pilloton. She founded Project H Design. H stands for Humanity Habitats Health Happiness. Six design […]